Blaise Pascal, PenseĆ© 347: “Man is but a reed, the most feeble thing in nature; but he is a thinking reed. The entire universe need not arm itself to crush him. A vapor, a drop of water suffices to kill him. But, if the universe were to crush him, man would still be more noble than that which killed him, because he knows that he dies and the advantage which the universe has over him; the universe knows nothing of this. All our dignity consists, then, in thought. By it we must elevate ourselves, and not by space and time which we cannot fill. Let us endeavor, then, to think well; this is the principle of morality.”

Saturday, May 12, 2012

Stationery at Michigan State, Michigan Tech, and The University of Washington

After the May 7 Senate meeting and discussion of logos, I got to wondering what all the universities I've attended were using for stationery. I started out my undergrad. days at Michigan Technological University, in geology. Then I went to Michigan State, then the University of Washington, and finally Michigan State again.

First, Michigan State. Is Sparty, battered but unbeaten, on the stationery I wondered, or perhaps even his spear point? Nope:

Michigan State University Stationery

What about Michigan Tech? We had the best hockey team in the country when I was there from 1970 to 1973: the Huskies. Is there a dog print on that logo? Maybe a hockey puck? Nope:

Michigan Technological University Stationery

Well, what about the University of Washington--I seem to have a penchant for schools represented by Husky mascots. Paw-prints? Nope. Quite conservative in fact. Here's an example from the College of Engineering:

University of Washington Stationery

You have to wonder, taking into account the very traditional stationery of the University of Texas (previous blog), what kind of research was being conducted over the last three years by our marketing folks. Did the committee actually look at the stationery of other universities? Or did they just look at the "athletic and spirit" logos that most universities have on all the paraphernalia in their spirit shops, and then assume that these must also be on the stationery?

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